Director of Product Marketing in Palo Alto at Kapow Software

Tue, 08 May 2012 09:44:21 GMT

Location: Palo Alto, California, United States
URL: http://kapowsoftware.com
Posted: 5/8/2012

Job Description:
Kapow Software is looking for a smart, creative, strategic Product Marketing Director to manage highly innovative, disruptive B2B enterprise software products and solutions.

We're looking for a strong blend of technical understanding and strategic marketing to adeptly position, message, and drive new business with a keen focus on solving IT and line of business issues without getting bogged in product features and functions.

In order to be successful in this role you have marketing in your DNA, have a strong entrepreneurial spirit, an instinct for revenue generation, a strategic mindset, and be a forward thinker capable instilling your passion for the products and company in your marketing programs, messaging, and collateral.

This position requires a strong knowledge of (Big Data, Data Integration, SaaS and Cloud application integration, BI, ETL, SOA, mobile application enablement, unstructured data transformation), as well as working closely with and supporting sales and partners.

Responsibilities:

.Business Leadership - Manage solution areas with P&L ownership mentality managing marketing budgets, go to market planning, lead gen, and market growth.
.Messaging and Positioning - differentiate your product, create compelling customer value with messaging that is credible and resonates with target audience
.Thought Leadership - as a storyteller, describe in customer language value propositions and business benefits that resonate from the individual contributer to C-level execs for website material, blogs, and bylines
.Product Evangelism - serve as the spokesperson for our product and evangelize with customers and press, and at conferences and user groups
.Competitive Intelligence - understand competition and industry to build a winning strategy for your products
.Customer Advocate - understands customer needs, pain points, and opportunities
.Collateral Creation - Product and sales presentations, event collateral, whitepapers, webinars, web videos, product demos
.Sales Enablement - support selling efforts with the latest tools, messaging, and assets
.Program Management - juggle multiple projects, meet deadlines, deliver results
.Selling - your ideas and strategy (it's not easy being revolutionary)

Education:

.Computer Science/Engineering BS + MBA or Consulting

Experience:

.8-12 years product marketing experience for enterprise software company
.Strong knowledge of Big Data, Application Integration, Saas, Cloud, ETL, EAI, Data Integration, Business Process Automation, Financial Services, Health Care, Enterprise Search
.Startup company marketing highly desired
.Confident public speaker
.Demonstration of strong performance and growth in prior roles and academics

Other:

.This is an individual contributor role reporting to the VP of Marketing. If you are not currently in a Director role, please submit your resume and you will be considered for a Sr. Product Marketing Manager role
.In your cover letter please include a very short paragraph commenting on one of our blog postings on kapowsoftware.com. Candidates who do not do this will not be considered.

Bid Writer in London at Squiz

Tue, 01 May 2012 10:57:52 GMT

Location: London, United Kingdom
URL: http://www.squiz.co.uk
Posted: 5/1/2012

Job Description:
We are seeking a strong writer to produce responses (including PQQs, RFP's and ITT's). You will be responsible for pulling together materials from multiple sources into a single well-articulated document, which clearly communicates Squiz's strengths and capabilities.

To be successful in this role, you must be an excellent copywriter, detail-oriented and able to handle multiple responsibilities and meet tight deadlines. Ideally you will be a graduate with demonstrable B2B copywriting experience e.g. report, proposal or bid writing, tender writing or similar.

Alongside the Sales team you will be responsible for generating a significant proportion of Squiz's annual revenue through delivery of high-quality documents to meet requirements.

You are:

.A good communicator - able to assess and adjust presentation and content to target audience
.Highly organised, capable of handling multiple tasks simultaneously and meeting deadlines
.Pragmatic and commercially alert - effective at identifying and assessing opportunities and risks
.Passionate about the web and the latest digital technologies
.Looking for the next step in your career with a growing company

Experience & qualifications:

.2+ years in delivering ITTs and RFPs
.Understanding of OJEU and Public Sector procurement processes a benefit
.Knowledge of web technology and best practice for digital engagement
.Knowledge of enterprise technology such as CRM, Search, Document Management and Marketing Automation would be advantageous
.Experienced in the use of the Microsoft Office suite
.Excellent written and verbal communication skills
.A Marketing, Business or Digital Media focused degree

Job Posts Tagged: b2b

Director of Product Marketing in Palo Alto at Kapow Software

Bid Writer in London at Squiz